For most of you reading this post, it should be a lesson on how to
accept guest posts on your blog. You may know how to write guest posts
and might even be a successful guest blogger. But are you good enough on
the other side of the table? Are you a gracious host to your guest
bloggers or are you making life a living hell for them? Read on to see
what frustrates me as a seasoned guest blogger myself.
Guest posting is in vogue, all of a sudden, bloggers and internet
marketers are waking up and smelling the coffee. A concept that many
bloggers were once against, have now made it their mantra. Their logic
was, “How can I give away my hard written content to some blogger, to make the rich even richer!”
The thought of it was a pain for the ego. Enter present date: everyone
wants a piece of the guest posting pie! Today high page rank blogs have
become fish markets where bloggers are clamoring with their so-called
masterpieces, all trying to get published.
In fact, the heat of guest blogging has caught on so strongly that
small blogs such as my own are able to get a trickle of a few guest
posts, now and then. It is good, guest posting is finally making the
blogosphere a huge symbiotic eco-system where everyone needs each other.
So back in 2011, like my old grandfather, who would mutter under his
breath when forced to try out something new. I decided I would start
guest posting. And I did, and I got pretty well at that. My posts got
published in quite a few good blogs and I received fair audience
attention and I was happy. But on my venture in becoming an awesome
guest blogger, I came across some blogs that made guest posting on their
site an ordeal rather than the much hyped “nirvanic” experience. And
there is no one to blame for that except the owner of the site. He/she
is ultimately responsible for delivering the joy to the guest blogger of
having a published a post to a brand new audience.
For every blog that I wanted to guest post, I would write out an
article that was researched like a mad scientist, added beautiful
sub-headings and titles that Brian Clark would be proud of, search
engine optimized the whole article in a way that Matt Cutts would be
moved to tears. And then I would contact a potential webmaster with it,
and that is when I realized:
What I Hate the Most About Blogs That Accept Guest Posts
Lack of ease in submission
The author has probably worked his ass off to create a guest post
that is fit to be published on your blog. And the least that the owner
of the blog can do, is it to make the process easy. But instead, when I
try to submit a post to some blogs, it becomes an ordeal. They have a
thousand-word long guideline and even if you wade through all those
words, you are not left with a clear message on how you can submit the
post. Does the owner want me to submit the post via the contact form? Or
should I email them?
I mean, friend, you just gave me a 1000-word guest posting manual, but how do I send over the guest post to you? Give
me one, clear-cut way and I will send it across that medium. As long as
I get to be certain that you will be seeing my article.
Complete lack of intimation
In many cases, you submit the post to the blog and they don’t ever
get back to you. So you are left wondering, if you should go ahead and
use this post to guest blog elsewhere, and then there is also a nagging
feeling that maybe, the author has scheduled the guest post and just
hasn’t informed.
The worst thing that can happen is two blogs publishing your same
content. It would ruin your reputation for good and you would usually
have a fat chance of landing another guest post in another blog. Because
it is going to hurt your credibility if the two blogs somehow overlap
community-wise. The chances are that they would be overlapping when it
comes to the audience.
The Surprise-giving!
No doubt, the joy of having a guest post published is boundless. It
is the sort of happiness where you smile yourself to sleep. But what
happens when the the webmaster does not inform you when your post is
live?
It is like a jolt. In my personal case, it so happened that I did a
guest post at a Page rank 3 blog, I was not even informed that the post
was live. Seven months later I see a couple of hits from this page rank 3
website, and lo behold, I find that my guest post had been published.
Seven months back.
I had forgotten all about the post and the webmaster was only too busy to let his guest blogger know that his post was live.
No doubt, most websites have made it really easy to submit a guest
post to them. But there have always been cases when it has got
frustrating for me to get one published. In the end, I just hope – this
post adds value to you as a blogger who is on the other side of the
table. I look forward to learn from your comments!
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